Analysis: Anime Store’s "Anime to Susume." Season 3 Collaboration
The highly anticipated third installment of the "Anime to Susume." TV commercial series has finally dropped. This project is a special collaboration between the popular d Anime Store and the talented singer-songwriter Keina Suda. Fans have been waiting for this one, and it was officially released today, March 28th, at 9 am. You can catch it on YouTube or visit their special website to see the magic unfold. For those who still enjoy traditional television, it will also start airing on TV from April 1st.
"Anime and Recommendation" Key Visual
A Unique Visual Experience for Anime Fans
What makes this commercial really stand out is its unique format. It is a vertical movie designed to look like you are peeking directly into someone's camera roll. This creative choice makes the experience feel very personal and modern, especially since most of us consume content on our phones these days. The entire project was built using original animation, showing the high level of effort put into this Anime to Susume. campaign. It is definitely why Anime to Susume is the ultimate guide for anyone looking to discover their next favourite series.
The musical element is just as impressive. Keina Suda has written a brand-new song titled "Nina" specifically for this third installment. His soulful voice and the catchy rhythm perfectly complement the animation. It is interesting to note that the first installment was released in 2024 and the second in 2025, showing that this partnership has a lot of history and success behind it.
Talented Cast and Creative Team
The commercial features three high school girls who absolutely love anime. Their voices are brought to life by a stellar cast of voice actors:
- Azumi Waki
- Machico
- Ruriko Aoki
On the technical side, the character design and the beautiful Key Visual (KV) were handled by Masaaki Tanaka. The fluid animation and high-quality photography were the work of Studio Moe. Together, they have created a visual treat that captures the essence of fandom. If you are a fan of short, impactful storytelling, you will understand why Anime to Susume is the ultimate guide for modern anime marketing.
